This Privacy Policy describes how Vervain Boutique (“we,” “our,” or “us”) collects, uses, and discloses your Personal Information when you visit or make a purchase from our website (the “Site”).
This policy is intended to comply with applicable United States privacy practices and consumer protection requirements, including those applicable within the State of New Jersey.

1. INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device and browsing activity.
Device Information
This may include:

• Internet Protocol (IP) address

• Web browser type and version

• Device type and operating system

• Time zone

• Language preferences

• Referring website or search terms

• Pages viewed on the Site

• Products viewed

• Time spent on pages

• Interactions with the Site

We refer to this automatically collected information as “Device Information.”
Technologies Used to Collect Device Information

Cookies
Cookies are small data files stored on your device that help improve website functionality and remember your preferences.
Cookies may store:

• Shopping cart information

• Login session data

• Site preferences

• Analytics information

You may disable cookies through your browser settings, though doing so may affect website functionality.

Log Files
Log files track activity on the Site and may collect:

• IP address

• Browser type

• Internet service provider

• Referring/exit pages

• Date and time stamps

• Device identifiers

Web Beacons, Pixels, and Tags
These technologies help measure website performance, user engagement, and the effectiveness of marketing campaigns.
 
2. PLATFORM AND ANALYTICS DATA COLLECTION
Our website is hosted on the Wix platform.
As a result, certain data may also be collected automatically by Wix through its infrastructure and analytics systems.
These systems may collect:

• Device and browser information

• Session duration and page navigation

• IP address and approximate geographic region

• Site interaction data

• Security and fraud detection data

• Performance metrics

This data helps maintain website functionality, security, and analytics reporting.
For additional information about how Wix processes data, please refer to Wix’s own privacy practices.
 
3. ORDER INFORMATION
When you place or attempt to place an order through the Site, we collect certain personal information including:

• Full name

• Billing address

• Shipping address

• Email address

• Phone number

• Payment information

Payments are processed through secure third-party payment processors. We do not store full credit card numbers on our servers.
We refer to this information as “Order Information.”
When we refer to “Personal Information” in this policy, we mean both Device Information and Order Information.
 
4. HOW WE USE YOUR PERSONAL INFORMATION
We use Personal Information to:
Process Orders

• Process payments

• Fulfill and ship orders

• Send order confirmations and receipts

• Provide customer service

Prevent Fraud

• Screen transactions for potential fraud or risk

• Maintain website security

Improve Website Services

• Analyze how customers interact with the Site

• Improve product offerings and website performance

Marketing Communications

With your consent, we may send:

• Promotional emails and text messages

• Product announcements

• Special offers

• Boutique updates

You may unsubscribe from marketing emails or text messages at any time by emailing or text messaging Vervain, the word STOP. 
 
5. SHARING PERSONAL INFORMATION
We do not sell your personal information.
We may share information with trusted third parties that help operate our business, including:

• Website hosting providers

• Payment processors

• Shipping carriers

• Email marketing platforms

• Analytics services

These providers only receive the information necessary to perform their services. We may also disclose information if required by law or legal process, including to comply with court orders or subpoenas.

6. DATA RETENTION
We retain Order Information for business, accounting, and legal purposes.Under applicable law, we may retain purchase records as required for tax, fraud prevention, or regulatory compliance.  If you wish to request deletion of your personal data, please contact us using the information below.
 
7. YOUR PRIVACY RIGHTS
Depending on applicable laws and your place of residence, you may have rights including:

• Requesting access to personal data we hold about you

• Requesting correction of inaccurate information

• Requesting deletion of personal data

• Opting out of marketing communications

To submit a request, please contact us at: Vervain620@gmail.com

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8. Vervain SMS Terms

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1. SMS promotional text messages
When you opt-in to Vervain, you agree to receive promotional text messages related to
store events, promotions and offers. 
2. You can cancel the SMS service at any time. Just text "STOP”. After you send the SMS
message "STOP" to us, we will send you an SMS message to confirm that you have been
unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join
again, just sign up as you did the first time and we will start sending SMS messages to you again.
3. If you are experiencing issues with the messaging program you can reply with the keyword
“HELP” for more assistance, or you can get help directly at vervain620@gmail.com.
4. Carriers are not liable for delayed or undelivered messages.
5. As always, message and data rates may apply for any messages sent to you from us and to us
from you. You will receive weekly messages. If you have any questions about your text plan or
data plan, it is best to contact your wireless provider.

Vervain Privacy Policy
Vervain will not share consumer opt-in data and consent with any third parties for their own
use case; excluding aggregators and providers of the Text Messaging services.

9. DO NOT TRACK SIGNALS
Some browsers offer a “Do Not Track” setting. At this time, our Site does not alter its data collection practices when it detects such signals.

10. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect operational, legal or regulatory changes.  The updated version will be posted on this page. 

11. CONTACT INFORMATION
For questions about this Privacy Policy or our privacy practices, please contact:
Vervain Boutique
620 Main Rd  Towaco, NJ 07082
Vervain620@gmail.com